boise bra fitting specialist lisa atkinson

Lisa Atkinson, PT

The Boise Bra Lady


Hello! I’m Lisa, YOUR Bra Lady.

Home » About


I spent over three decades as a Physical Therapist, so I know the importance of body mechanics, especially posture, in keeping you pain-free and feeling like your best self.

Starting in my high school years and continuing through my adult life, I struggled to find a properly fitting bra. Feeling discouraged and out of options for my size 38G, I scheduled a breast reduction surgery.

My life changed the day I learned about Essential Body Wear at a quilt show I was attending. Not only did I cancel my surgery, but I joined this amazing company and transitioned from a healthcare provider into my new career as The Boise Bra Lady. I knew I could help so many other women like me. What an adventure it has been!

When you schedule a fitting with me, you’ll receive a full assessment to find YOUR right size and style of bra to help you feel more confident, youthful, and pulled together. Whether it’s an inexpensive cotton t-shirt or a luxury blouse, a properly fitting bra and shapewear make all the difference!

When I’m not Lisa, The Bra Lady, you can find me celebrating life. I like to start my day outdoors with morning meditation, joined by Idaho’s native birds. My husband and the love of my life, Glen Atkinson, and I retired in 2019. We now spend our free time enjoying fly fishing, river rafting, and kayaking on Idaho’s rivers. On date nights we can be found at Karaoke, backyard BBQ under the stars, or strolling our beautiful downtown. I also love trying new cuisines, wine tasting, and concerts.

boise bra lady lisa atkinson

Why Essential Bodywear

Book a Fitting

Skip the department stores and book a fitting with a professional certified bra stylist. Schedule an in- home visit or virtual bra fitting with follow up visits to make sure it’s the best fit for you. There is something for everyone. T shirt, Sports, Wireless, Pre Natal, Datenight bras for petite to plus sizes.
Sizes 32A to 44I.

Click Image to Enlarge

Host a Party

Earn free EBW products by hosting a Virtual or In home party. Tell your friends and family to skip the department stores, enjoy a professional fitting with a certified bra stylist. While guests enjoy catching up with each other, they can visit the bra boutique will be set up in another room for personalized care and privacy. The before and after pictures are quite surprising and fun! For Virtual parties, your guests can schedule a private virtual fitting before or after the party and have a fun on line experience with friends and family.

Click Image to Enlarge

Build Your Own Business

I am so excited to be on the ground floor of bringing EBW to the Treasure Valley and building a team of women who have the same passion for helping women, as I do. EBW excellent modules of training to get you certified as a bra stylist. EBW has excellent marketing collateral and excellent rep support, and innovative ideas to be adaptable with the changing times and needs of our reps and customers.

Click Image to Enlarge
boise bra fittings
bra fittings in boise idaho

Host a party and Recieve a free gift!

For More information, visit